Every Business, No Matter How Small, Should Have the Opportunity to Be Featured in the Media

Every business, no matter how small, should have the opportunity to be featured in the media as a visibility and marketing strategy. However, very few achieve it, and even fewer actually try.

Communicating is selling. To sell well—both our products and ourselves—with strategy and common sense, it is essential to develop a personal, efficient, and effective communication strategy that helps increase sales, enhance visibility, and position a small business in the market. Without this commitment, it will be difficult to remain competitive in an increasingly demanding world, where it is no longer enough to do things well—you must also know how to sell and communicate them to all stakeholders.

Unfortunately, in today’s world, a culture of effective and efficient business communication is largely absent, leading to missed business opportunities. If we are aware of this and have the means to improve it—by leveraging the media as our allies—what are we waiting for?

Program

• Key Elements of a Media Plan
• Do I Really Know My Project/Product?
• Value Proposition
• Target Audience
• How Do I Make Contact?
• What Message Should I Convey?

Don’t miss this opportunity to grow your business!

Speaker: Andrés Goñi | KÓMO Comunicación